Guwahati: Assam gets its own 24X7 Doordarshan Channel on Tuesday as the Union Minister for Information and Broadcasting started a 24-hour dedicated channel for the State, via video conferencing from New Delhi today.
Launching Doordarshan Assam, Broadcasting Minister Prakash Javadekar said “The channel is a gift to people of Assam and this channel will cater to all sections of the population of Assam and will be immensely popular.”
Javadekar said that the region has immense natural and human resource potential, and the connectivity has been improving steadily. The Doordarshan channel in Assam is part of a never-before focus on northeast under the current Government, he added.
Assam’s Chief Minister Sarbananda Sonowal, joined the occasion from Assam.
Calling it a significant day for the people of Assam, Sonowal said: “This channel will boost the growth of Assam in all spheres of human activities, while at the same time help percolate the initiatives and programs of the Government to grassroots.”
Governor of Assam Jagdish Mukhi, said it was a happy moment because the public broadcaster was adding a feather to its kitty with the launch of DD Assam. Mukhi said that because of its relentless roles, the unique, rich and colourful culture of Assam received patronage from all over the country.
DD Assam channel which is being beamed from Doordarshan Kendra, Guwahati is dedicated to the people and culture of state of Assam and will have around 6 hours fresh Assamese programming with specific slots for languages such as Bodo. Test transmission of DD Assam started from December 2019.