‘Brew Your Way’: Assam’s Tezpur to hold tea brewing competition
GUWAHATI: Come to Tezpur on Sunday! And your morning tea will never be the same. “Brew your way – a state-level tea brewing/preparing contest” is going to be one of a kind of competition to be held on Sunday at a hotel in Assam’s Tezpur town in the Sonitpur district showcasing the variety of tea brewing techniques.
Organised by Tezpur Online, an e-commerce platform of Tezpur in association with the Tea Board of India, ‘Brew your way’ is a state-level competition in which competitors from all over the state will display their skills in brewing Assam tea.
“We believe that this event will play a significant role in creating necessary awareness, knowledge, and interest amongst the consumers about Assam Tea. This endeavor is also expected to attract the upcoming youth, entrepreneurs and women towards creating a favorable disposition for tea as a life-style and exciting drink,” said Manas Borah of Tezpur Online.
The competition aims to foster the creative talent of preparing, brewing and mixing tea variants besides promoting new approaches to preparing and serving tea.
A maximum of 35 participants are likely to contest in three categories of brewing milk tea, non-milk tea and tea-infused drink (tea mixology).